{"id":1060,"date":"2021-07-13T18:26:16","date_gmt":"2021-07-13T10:26:16","guid":{"rendered":"https:\/\/blog.wenk-media.com\/?p=1060"},"modified":"2026-03-13T17:01:09","modified_gmt":"2026-03-13T09:01:09","slug":"youtube%e5%bd%b1%e7%89%87%e5%bb%a3%e5%91%8a","status":"publish","type":"post","link":"https:\/\/blog.wenk-media.com\/?p=1060","title":{"rendered":"\u77ed\u5f71\u97f3\u5d1b\u8d77\uff01Youtube\u5f71\u7247\u5ee3\u544a\u5e6b\u4f60\u653b\u4f54\u5c0f\u87a2\u5e55\u5e02\u5834"},"content":{"rendered":"\n<p>\u5728TikTok \u6296\u97f3\u3001instagram \u9650\u6642\u52d5\u614b\u3001Reels\u5f71\u7247\u7b49\u793e\u7fa4\u8edf\u9ad4\u4e2d\u7684\u76f4\u5f0f\u77ed\u5f71\u97f3\u5167\u5bb9\uff0c\u9010\u6f38\u6210\u70baZ\u4e16\u4ee3\u5e74\u8f15\u4eba\u5206\u4eab\u751f\u6d3b\u7684\u5a92\u4ecb\uff0c\u800c\u5168\u7403\u793e\u7fa4\u5f71\u97f3\u9f8d\u982dYoutube\u672c\u9031\u4e5f\u5728\u81fa\u7063\u5e02\u5834\u63a8\u51faYouTube Shorts 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href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E6%98%AF%E4%BB%80%E9%BA%BC%EF%BC%9F\" title=\"\u261eYoutube \u5f71\u7247\u5ee3\u544a\u662f\u4ec0\u9ebc\uff1f\">\u261eYoutube \u5f71\u7247\u5ee3\u544a\u662f\u4ec0\u9ebc\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E5%84%AA%E9%BB%9E%E6%9C%89%E5%93%AA%E4%BA%9B%EF%BC%9F\" title=\"\u261eYoutube \u5f71\u7247\u5ee3\u544a\u512a\u9ede\u6709\u54ea\u4e9b\uff1f\">\u261eYoutube \u5f71\u7247\u5ee3\u544a\u512a\u9ede\u6709\u54ea\u4e9b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E7%89%88%E4%BD%8D%E6%9C%89%E5%93%AA%E4%BA%9B\" title=\"\u261eYoutube \u5f71\u7247\u5ee3\u544a\u7248\u4f4d\u6709\u54ea\u4e9b?\">\u261eYoutube \u5f71\u7247\u5ee3\u544a\u7248\u4f4d\u6709\u54ea\u4e9b?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A0_5%E7%A7%92%E5%8F%AF%E7%95%A5%E9%81%8E%E4%B8%B2%E6%B5%81%E5%85%A7%E5%BB%A3%E5%91%8A_TrueView_In-Stream_Ads\" title=\"\u2460 5\u79d2\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a TrueView In-Stream Ads\">\u2460 5\u79d2\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a TrueView In-Stream Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A1_15_%E7%A7%92%E4%B8%8D%E5%8F%AF%E7%95%A5%E9%81%8E%E4%B8%B2%E6%B5%81%E5%85%A7%E5%BB%A3%E5%91%8A_Non-Skippable_In-Stream_Ads\" title=\"\u2461 15 \u79d2\u4e0d\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a Non-Skippable In-Stream Ads\">\u2461 15 \u79d2\u4e0d\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a Non-Skippable In-Stream Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A2_6%E7%A7%92%E4%B8%B2%E5%A0%B4%E5%BB%A3%E5%91%8A_Bumper_Ads\" title=\"\u2462 6\u79d2\u4e32\u5834\u5ee3\u544a Bumper Ads\">\u2462 6\u79d2\u4e32\u5834\u5ee3\u544a Bumper Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A3_%E9%A6%96%E9%A0%81%E5%88%8A%E9%A0%AD%E5%BB%A3%E5%90%BF_Masthead_Ads\" title=\"\u2463 \u9996\u9801\u520a\u982d\u5ee3\u543f Masthead Ads\">\u2463 \u9996\u9801\u520a\u982d\u5ee3\u543f Masthead Ads<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A4_%E4%B8%B2%E6%B5%81%E5%A4%96%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A_TrueView_Out-Stream\" title=\"\u2464 \u4e32\u6d41\u5916\u5f71\u7247\u5ee3\u544a TrueView Out-Stream\">\u2464 \u4e32\u6d41\u5916\u5f71\u7247\u5ee3\u544a TrueView Out-Stream<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%E2%91%A5_%E5%BD%B1%E7%89%87%E6%8E%A2%E7%B4%A2%E5%BB%A3%E5%91%8A_TrueView_In-search\" title=\"\u2465 \u5f71\u7247\u63a2\u7d22\u5ee3\u544a TrueView In-search\">\u2465 \u5f71\u7247\u63a2\u7d22\u5ee3\u544a TrueView In-search<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%EF%BC%8A%E5%90%8C%E5%A0%B4%E5%8A%A0%E6%98%A0%EF%BC%9A2021%E5%B9%B4%E6%9C%80%E6%96%B0_VAC_Video_Action_Campaign_%E5%BD%B1%E7%89%87%E8%A1%8C%E5%8B%95%E5%BB%A3%E5%91%8A\" title=\"\uff0a\u540c\u5834\u52a0\u6620\uff1a2021\u5e74\u6700\u65b0 VAC (Video Action Campaign) \u5f71\u7247\u884c\u52d5\u5ee3\u544a\">\uff0a\u540c\u5834\u52a0\u6620\uff1a2021\u5e74\u6700\u65b0 VAC (Video Action Campaign) \u5f71\u7247\u884c\u52d5\u5ee3\u544a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/blog.wenk-media.com\/?p=1060\/#%EF%BC%8A%E5%90%8C%E5%A0%B4%E5%8A%A0%E6%98%A0%EF%BC%9A%E5%BB%A3%E5%91%8A%E5%BD%B1%E7%89%87%E6%9C%80%E4%BD%B3%E5%89%B5%E6%84%8FABCD%E5%8E%9F%E5%89%87\" title=\"\uff0a\u540c\u5834\u52a0\u6620\uff1a\u5ee3\u544a\u5f71\u7247\u6700\u4f73\u5275\u610fABCD\u539f\u5247\">\uff0a\u540c\u5834\u52a0\u6620\uff1a\u5ee3\u544a\u5f71\u7247\u6700\u4f73\u5275\u610fABCD\u539f\u5247<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E6%98%AF%E4%BB%80%E9%BA%BC%EF%BC%9F\"><\/span><strong>\u261eYoutube \u5f71\u7247\u5ee3\u544a\u662f\u4ec0\u9ebc<\/strong>\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Youtube\u5f71\u97f3\u5ee3\u544a\u662f\u5f71\u97f3\u5e73\u53f0Youtube\u65d7\u4e0b\u4e3b\u8981\u71df\u5229\u7684\u65b9\u5f0f\u4e4b\u4e00\uff0c\u7576\u5275\u4f5c\u8005\u5728\u81ea\u5df1\u7684\u983b\u9053\u7bc0\u76ee\u958b\u555f\u5ee3\u544a\u529f\u80fd\u5f8c\uff0c\u7cfb\u7d71\u5c31\u6703\u5c07\u5ee3\u544a\u986f\u793a\u65bc\u5f71\u7247\u4e2d\uff0c\u8b93\u5275\u4f5c\u8005\u53ef\u4ee5\u5728\u5ee3\u544a\u6536\u5165\u4e2d\u8cfa\u53d6\u5206\u6f64\u3002\u800c\u4f01\u696d\u5247\u80fd\u900f\u904e\u7f6e\u5165\u5f71\u7247\u5ee3\u544a\u7684\u65b9\u5f0f\u66ff\u54c1\u724c\u6216\u5546\u54c1\u9032\u884c\u5ba3\u50b3\u3002\u5728\u73fe\u4eca\u4eba\u5011\u884c\u70ba\u6a21\u5f0f\u6539\u8b8a\uff0c\u591a\u5c4f\u4f7f\u7528\u8005\u9010\u5e74\u589e\u52a0\uff0c\u89c0\u770b\u7db2\u8def\u5f71\u97f3\u8b8a\u6210\u65b0\u65e5\u5e38\uff0c\u5f71\u97f3\u5e73\u53f0\u4e5f\u9010\u6f38\u53d6\u4ee3\u50b3\u7d71\u96fb\u8996\uff0c\u53ef\u4ee5\u7d50\u5408Google\u5927\u91cf\u5408\u4f5c\u5925\u4f34\u7db2\u7ad9\u7684\u4e32\u6d41\u5f71\u97f3\u5ee3\u544a\uff0c\u5c31\u6210\u70ba\u6578\u4f4d\u4e16\u4ee3\u4e0d\u53ef\u6216\u7f3a\u7684\u884c\u92b7\u5de5\u5177\u4e4b\u4e00\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E5%84%AA%E9%BB%9E%E6%9C%89%E5%93%AA%E4%BA%9B%EF%BC%9F\"><\/span><strong>\u261eYoutube \u5f71\u7247\u5ee3\u544a\u512a\u9ede<strong>\u6709\u54ea\u4e9b<\/strong>\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u5ee3\u544a\u6295\u653e\u66f4\u7cbe\u6e96<br><\/strong>YouTube \u5f71\u97f3\u5ee3\u544a\u53ef\u4ee5\u91dd\u5c0d\u9810\u7b97\u6295\u5165\u7279\u5b9a\u5e74\u9f61\u3001\u6027\u5225\u3001\u751a\u81f3\u662f\u8208\u8da3\u7b49\u4e0d\u540c\u5ba2\u7fa4\uff0c\u4e5f\u53ef\u4ee5\u6307\u5b9a\u5728\u7279\u5b9a\u983b\u9053\u6216\u662f\u7bc0\u76ee\u4e2d\u9732\u51fa\uff0c\u5e6b\u52a9\u54c1\u724c\u7cbe\u6e96\u7684\u5c07\u5ee3\u544a\u8cbb\u7528\u82b1\u5728\u9ad8\u6f5b\u529b\u7684\u65cf\u7fa4\u4e0a\u3002<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u8de8\u88dd\u7f6e\u5ee3\u544a\u5e73\u53f0<\/strong><\/li><\/ul>\n\n\n\n<p>\u56e0\u61c9\u591a\u5c4f\u4e16\u4ee3\u4f86\u81e8\uff0c\u9664\u4e86\u667a\u6167\u578b\u624b\u6a5f\u3001\u5e73\u677f\uff0cYoutube\u5ee3\u544a\u4e5f\u652f\u63f4\u7b46\u96fb\u3001\u684c\u6a5f\u7b49\u591a\u5143\u88dd\u7f6e\uff0c\u54c1\u724c\u53ef\u4f9d\u884c\u92b7\u76ee\u7684\uff0c\u5f48\u6027\u9078\u64c7\u76f8\u5c0d\u61c9\u7684\u7248\u4f4d\u5167\u5bb9\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u66f4\u6709\u5275\u610f\u7684\u5ee3\u544a\u5448\u73fe<\/strong><\/li><\/ul>\n\n\n\n<p>\u6bd4\u8d77\u95dc\u9375\u5b57\u5ee3\u544a\u3001\u8cfc\u7269\u5ee3\u544a\uff0cYoutube\u5f71\u97f3\u5ee3\u544a\u8b93\u54c1\u724c\u6709\u66f4\u5927\u7684\u7a7a\u9593\uff0c\u53ef\u4ee5\u767c\u63ee\u5275\u610f\uff0c\u5c55\u73fe\u5546\u54c1\u7684\u7279\u6027\uff0c\u4ee5\u66f4\u5438\u775b\u7684\u5ee3\u544a\u5167\u5bb9\uff0c\u589e\u52a0\u6d88\u8cbb\u8005\u9ede\u64ca\uff0c\u9032\u800c\u9054\u6210\u884c\u92b7\u76ee\u7684\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9EYoutube_%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A%E7%89%88%E4%BD%8D%E6%9C%89%E5%93%AA%E4%BA%9B\"><\/span><strong>\u261eYoutube \u5f71\u7247\u5ee3\u544a\u7248\u4f4d<strong>\u6709\u54ea\u4e9b<\/strong>?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/07\/youtube\u5f71\u97f3\u5ee3\u544a.001.jpeg\" alt=\"Youtube\u5f71\u97f3\u5ee3\u544a\u985e\u578b\" class=\"wp-image-1061\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A0_5%E7%A7%92%E5%8F%AF%E7%95%A5%E9%81%8E%E4%B8%B2%E6%B5%81%E5%85%A7%E5%BB%A3%E5%91%8A_TrueView_In-Stream_Ads\"><\/span><strong>\u2460 5\u79d2\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a TrueView In-Stream Ads<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u89c0\u773e\u53ef\u5728\u5f71\u7247\u64ad\u653e 5 \u79d2\u5f8c\u9078\u64c7\u7565\u904e\u3002\u82e5\u89c0\u773e\u6c92\u6709\u7565\u904e\uff0c\u800c\u9078\u64c7\u6536\u770b\u5b8c\u6574\u5f71\u7247\u5ee3\u544a\uff0c\u6216\u662f\u8207\u5f71\u7247\u4e92\u52d5 (\u9ede\u64ca\u9023\u7d50\u3001\u884c\u52d5\u865f\u53ec)\uff0c\u7cfb\u7d71\u624d\u6703\u7d71\u8a08\u70ba\u4e00\u6b21\u89c0\u770b\uff0c\u4e26\u6536\u53d6\u5ee3\u544a\u8cbb\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A1_15_%E7%A7%92%E4%B8%8D%E5%8F%AF%E7%95%A5%E9%81%8E%E4%B8%B2%E6%B5%81%E5%85%A7%E5%BB%A3%E5%91%8A_Non-Skippable_In-Stream_Ads\"><\/span><strong>\u2461 15 \u79d2\u4e0d\u53ef\u7565\u904e\u4e32\u6d41\u5167\u5ee3\u544a Non-Skippable In-Stream Ads<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u89c0\u773e\u7121\u6cd5\u7565\u904e\u7684\u5ee3\u544a\u985e\u578b\uff0c\u53ef\u4fdd\u8b49\u5f71\u7247\u5b8c\u6574\u66dd\u5149\uff0c\u5efa\u8b70\u6e9d\u901a\u7684\u8a0a\u606f\u53ef\u4ee5\u76e1\u91cf\u7c21\u55ae\uff0c\u6b64\u7a2e\u5ee3\u544a\u8f03\u9069\u5408\u9069\u5408\u77ed\u671f\u4fc3\u92b7\u3001\u65b0\u54c1\u4e0a\u5e02\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A2_6%E7%A7%92%E4%B8%B2%E5%A0%B4%E5%BB%A3%E5%91%8A_Bumper_Ads\"><\/span><strong>\u2462 6\u79d2\u4e32\u5834\u5ee3\u544a Bumper Ads<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u70ba6\u79d2\u4e0d\u53ef\u7565\u7684\u5ee3\u544a\u985e\u578b\uff0c\u5e38\u5728\u64ad\u653e\u5f71\u7247\u7684\u904e\u7a0b\u4e2d\u51fa\u73fe\uff0c\u4ee5\u77ed\u5f71\u7247\u50b3\u905e\u4ee4\u4eba\u5370\u8c61\u6df1\u523b\u7684\u7c21\u77ed\u5ba3\u50b3\u8a0a\u606f\uff0c\u5354\u52a9\u63a5\u89f8\u66f4\u591a\u7528\u6236\u4e26\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/07\/456.001.jpeg\" alt=\"Youtube\u5f71\u97f3\u5ee3\u544a\u985e\u578b\" class=\"wp-image-1063\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A3_%E9%A6%96%E9%A0%81%E5%88%8A%E9%A0%AD%E5%BB%A3%E5%90%BF_Masthead_Ads\"><\/span><strong>\u2463 \u9996\u9801\u520a\u982d\u5ee3\u543f Masthead Ads<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5728\u5404\u7a2e\u88dd\u7f6e\u7684 YouTube \u9996\u9801\u52d5\u614b\u6d88\u606f\u4e2d\uff0c\u4ee5\u539f\u751f\u5f71\u7247\u5ee3\u544a\u683c\u5f0f\u5ba3\u50b3\u54c1\u724c\u3001\u7522\u54c1\u6216\u670d\u52d9\uff0c\u53ef\u5728\u77ed\u6642\u9593\u5167\u63d0\u9ad8\u89f8\u53ca\u7387\u53ca\u77e5\u540d\u5ea6\uff0c\u63d0\u5347\u65b0\u7522\u54c1\u6216\u670d\u52d9\u7684\u77e5\u540d\u5ea6\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A4_%E4%B8%B2%E6%B5%81%E5%A4%96%E5%BD%B1%E7%89%87%E5%BB%A3%E5%91%8A_TrueView_Out-Stream\"><\/span><strong>\u2464 \u4e32\u6d41\u5916\u5f71\u7247\u5ee3\u544a TrueView Out-Stream<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u51fa\u73fe\u65bcGoogle \u5f71\u7247\u5408\u4f5c\u5925\u4f34\u7684\u7db2\u7ad9\u548c\u61c9\u7528\u7a0b\u5f0f\u4e2d\uff0c\u89c0\u770b\u6642\u9593\u9054\u4e8c\u79d2\u4ee5\u4e0a\u624d\u9700\u8a08\u8cbb\u7684\u5f71\u97f3\u5ee3\u544a\uff0c\u525b\u958b\u59cb\u6703\u4ee5\u975c\u97f3\u6a21\u5f0f\u64ad\u653e\uff0c\u89c0\u773e\u53ef\u8f15\u89f8\u5ee3\u544a\u53d6\u6d88\u975c\u97f3\uff0c\u53ef\u64f4\u5927\u5f71\u7247\u5ee3\u544a\u5728\u884c\u52d5\u88dd\u7f6e\u4e0a\u7684\u89f8\u53ca\u7bc4\u570d\uff0c\u85c9\u6b64\u63a5\u89f8\u66f4\u591a\u4e0d\u540c\u7684\u53d7\u773e\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"font-size:20px\"><span class=\"ez-toc-section\" id=\"%E2%91%A5_%E5%BD%B1%E7%89%87%E6%8E%A2%E7%B4%A2%E5%BB%A3%E5%91%8A_TrueView_In-search\"><\/span><strong>\u2465 \u5f71\u7247\u63a2\u7d22\u5ee3\u544a TrueView In-search<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>\u5ee3\u544a\u5167\u5bb9\u6703\u50cf\u5176\u4ed6\u61c9\u7528\u7a0b\u5f0f\u5167\u7684\u5f71\u7247\u4e00\u6a23\u5448\u73fe\u7e2e\u5716\u3001\u6a19\u984c\u3001\u983b\u9053\u540d\u7a31\u548c\u5f71\u7247\u89c0\u770b\u6b21\u6578\uff0c\u63a2\u7d22\u5ee3\u544a\u5167\u4e0d\u6703\u81ea\u52d5\u64ad\u653e\u5f71\u7247\uff0c\u4f7f\u7528\u8005\u9ede\u64ca\u5ee3\u544a\u5f8c\uff0c\u6703\u88ab\u5e36\u5f80 YouTube \u89c0\u8cde\u9801\u9762\u6216\u983b\u9053\u9801\u9762\u4e0a\u89c0\u770b\u5f71\u7247\uff0c\u975e\u5e38\u9069\u5408\u60f3\u589e\u52a0\u5f71\u7247\u64ad\u653e\u6578\u6216\u662f\u8a02\u95b1\u6578\u7684\u54c1\u724c\u3002<\/p>\n\n\n\n<p><strong><span style=\"background-color:#fcb900\" class=\"has-inline-background\">2023 NEW<\/span><\/strong><\/p>\n\n\n\n<p><strong>\u5f71\u7247\u63a2\u7d22\u5ee3\u544a\u5373\u5c07\u5347\u7d1a\u70ba<a href=\"https:\/\/support.google.com\/google-ads\/answer\/13695777\" class=\"ek-link\">\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5<\/a><\/strong><\/p>\n\n\n\n<p>\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\u7684\u65b0\u529f\u80fd<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2023\/09\/\u200e\uff15\uff14\uff15\uff15.\u200e001.jpeg\" alt=\"\" class=\"wp-image-7443\" width=\"870\" height=\"489\"\/><figcaption>\u5716\u7247\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u900f\u904e\u55ae\u4e00\u5ee3\u544a\u6d3b\u52d5\uff0c\u5229\u7528\u5f71\u7247\u548c\u5716\u50cf\u5ee3\u544a\u8ff0\u8aaa\u7cbe\u5f69\u6545\u4e8b<\/strong><br>\u53ea\u9700\u8981\u4e00\u500b\u5ee3\u544a\u6d3b\u52d5\uff0c\u5c31\u80fd\u904b\u7528\u5404\u7a2e\u5ee3\u544a\u683c\u5f0f\u89f8\u53ca\u76ee\u6a19\u5c0d\u8c61\uff0c\u5305\u62ec\u77ed\u7bc7\u5f71\u7247\u3001\u8f2a\u8f49\u4ecb\u9762\u3001\u76f4\u5411\u548c\u6b63\u65b9\u5f62\u5716\u7247\u3002<\/li><li><strong>\u4f7f\u7528<\/strong><a href=\"https:\/\/support.google.com\/google-ads\/answer\/13541369\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u985e\u4f3c\u5340\u9694<\/strong><\/a><strong>\u767c\u6398\u66f4\u591a\u6f5b\u5728\u5ba2\u6236<\/strong><br>\u9700\u63d0\u4f9b\u7b2c\u4e00\u65b9\u8cc7\u6599\uff0c\u8207 Google \u7684\u76ee\u6a19\u5c0d\u8c61\u610f\u5716\u548c\u8208\u8da3\u4fe1\u865f\u9032\u884c\u6bd4\u5c0d\uff0c\u6839\u64da\u904e\u5f80\u6d88\u8cbb\u8a18\u9304\u3001\u7db2\u7ad9\u548c\u61c9\u7528\u7a0b\u5f0f\u6d3b\u52d5\u6216 YouTube \u53c3\u8207\u5ea6\u7b49\u8cc7\u8a0a\uff0c\u627e\u51fa\u548c\u66fe\u8207\u54c1\u724c\u4e92\u52d5\u6d88\u8cbb\u8005\u76f8\u4f3c\u7684\u65b0\u5ba2\u6236\u3002<\/li><li><strong>\u6839\u64da\u7279\u5b9a\u76ee\u6a19\u63d0\u5347\u6210\u6548<\/strong><br>\u548c\u63a2\u7d22\u5ee3\u544a\u985e\u4f3c\uff0c\u53ef\u5c07\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\u76ee\u6a19\u8a2d\u70ba\u76e1\u91cf\u722d\u53d6\u8f49\u63db\uff0c\u6216\u63a1\u7528\u4ee5\u50f9\u503c\u70ba\u6e96\u51fa\u50f9\u7b56\u7565\u3002\u6216\u8005\uff0c\u82e5\u60f3\u5438\u5f15\u9ad8\u50f9\u503c\u5ba2\u6236\u9020\u8a2a\u7db2\u7ad9\uff0c\u5247\u53ef\u63a1\u7528<a href=\"https:\/\/support.google.com\/google-ads\/answer\/6268626\" target=\"_blank\" rel=\"noreferrer noopener\">\u76e1\u91cf\u722d\u53d6\u9ede\u64ca\u51fa\u50f9<\/a>\uff0c\u5168\u529b\u63d0\u5347\u7db2\u7ad9\u9020\u8a2a\u6b21\u6578\u548c\u9f13\u52f5\u63a1\u53d6\u884c\u52d5\u3002<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2023\/09\/\u200e\uff15\uff14\uff15\uff15.\u200e002.jpeg\" alt=\"\" class=\"wp-image-7444\"\/><figcaption>\u5716\u7247\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u63a1\u7528\u5168\u65b0\u5ee3\u544a\u9810\u89bd\u529f\u80fd\uff0c\u5b89\u5fc3\u63a8\u51fa\u5ee3\u544a\u6d3b\u52d5<\/strong><br>\u900f\u904e\u91cd\u65b0\u8a2d\u8a08\u7684\u5de5\u4f5c\u6d41\u7a0b\u548c\u5168\u65b0\u5ee3\u544a\u9810\u89bd\u529f\u80fd\uff0c\u53ef\u8f15\u9b06\u67e5\u770b\u5ee3\u544a\u7d20\u6750\u5728\u4e0d\u540c\u5e73\u53f0\u4e0a\u7684\u5448\u73fe\u6548\u679c\u3002\u9084\u53ef\u5229\u7528\u00a0<a href=\"https:\/\/support.google.com\/google-ads\/answer\/13719071\" target=\"_blank\" rel=\"noreferrer noopener\">A\/B \u5be6\u9a57<\/a>\u529f\u80fd\u6c7a\u5b9a\u6700\u5408\u9069\u7684\u520a\u767b\u4f4d\u7f6e\uff0c\u70ba\u5ee3\u544a\u6d3b\u52d5\u627e\u51fa\u6700\u7406\u60f3\u7684\u7d44\u5408\u3002<\/li><\/ul>\n\n\n\n<p><strong>\u81ea2023\u5e74 10 \u6708\u8d77\uff0c\u6240\u6709 Google Ads \u5ee3\u544a\u5ba2\u6236\u90fd\u53ef\u4ee5\u4f7f\u7528<\/strong><a href=\"https:\/\/support.google.com\/google-ads\/answer\/13695777\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5<\/strong><\/a><strong>\uff0c<\/strong>\u82e5\u76ee\u524d\u6c92\u6709 Google \u5e33\u6236\u5718\u968a\uff0c\u63a2\u7d22\u5ee3\u544a\u6d3b\u52d5\u5c07\u5728 11 \u6708\u81ea\u52d5\u5347\u7d1a\uff0c\u5176\u4e2d\u6240\u6709\u6b77\u4f86\u8cc7\u6599\u548c\u5b78\u7fd2\u6210\u679c\u90fd\u6703\u4fdd\u7559\u4e0d\u8b8a\u3002\u5b8c\u6210\u5347\u7d1a\u5f8c\uff0c\u5c31\u53ef\u4ee5\u5229\u7528\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\u7684\u65b0\u529f\u80fd\u4f86\u722d\u53d6\u6700\u4f73\u6210\u6548\u3002\u00a0\u00a0\u5176\u9918\u63a2\u7d22\u5ee3\u544a\u6d3b\u52d5\u5c07\u5168\u90e8\u81ea 2024 \u5e74\u521d\u8d77\u958b\u59cb\u81ea\u52d5\u5347\u7d1a\uff1a\u5728 2024 \u5e74 1 \u6708\u81f3 3 \u6708\u9593\uff0c\u5176\u9918\u63a2\u7d22\u5ee3\u544a\u6d3b\u52d5\u5c07\u5168\u90e8\u81ea\u52d5\u5347\u7d1a\u70ba\u9700\u6c42\u958b\u767c\u5ee3\u544a\u6d3b\u52d5\uff0c\u904b\u7528\u66f4\u591a AI \u6280\u8853\u8f14\u52a9\u529f\u80fd\u4f86\u5275\u9020\u9700\u6c42\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%EF%BC%8A%E5%90%8C%E5%A0%B4%E5%8A%A0%E6%98%A0%EF%BC%9A2021%E5%B9%B4%E6%9C%80%E6%96%B0_VAC_Video_Action_Campaign_%E5%BD%B1%E7%89%87%E8%A1%8C%E5%8B%95%E5%BB%A3%E5%91%8A\"><\/span><strong>\uff0a\u540c\u5834\u52a0\u6620\uff1a2021\u5e74\u6700\u65b0 VAC (Video Action Campaign) \u5f71\u7247\u884c\u52d5\u5ee3\u544a<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/07\/youtube\u5f71\u97f3\u5ee3\u544a.003.jpeg\" alt=\"Youtube\u5f71\u7247\u884c\u52d5\u5ee3\u544a\u7248\u4f4d\" class=\"wp-image-1064\"\/><figcaption>\u5716\u7247\u4f86\u6e90\uff1aGoogle<\/figcaption><\/figure>\n\n\n\n<p>\u65b0\u578b\u614b\u7684<a href=\"https:\/\/support.google.com\/google-ads\/answer\/10745509?hl=zh-Hant\">\u5f71\u7247\u884c\u52d5\u5ee3\u544a<\/a>\u5373\u5c07\u53d6\u4ee3\u820a\u6709\u7684TrueView 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id=\"%EF%BC%8A%E5%90%8C%E5%A0%B4%E5%8A%A0%E6%98%A0%EF%BC%9A%E5%BB%A3%E5%91%8A%E5%BD%B1%E7%89%87%E6%9C%80%E4%BD%B3%E5%89%B5%E6%84%8FABCD%E5%8E%9F%E5%89%87\"><\/span><strong>\uff0a\u540c\u5834\u52a0\u6620\uff1a\u5ee3\u544a\u5f71\u7247\u6700\u4f73\u5275\u610fABCD\u539f\u5247<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Attract <strong>\u5438\u5f15\u89c0\u773e<\/strong><\/li><\/ul>\n\n\n\n<ol class=\"wp-block-list\"><li>\u5c07\u93e1\u982d\u805a\u7126\u5728\u62cd\u651d\u4e3b\u9ad4\u4e0a\u3002<\/li><li>\u76e1\u91cf\u5728\u524d 5 \u79d2\u653e\u7f6e 2 \u5230 3 \u500b\u93e1\u982d\u3002<\/li><li>\u5982\u679c\u7247\u4e2d\u6709\u4eba\u7269\u51fa\u73fe\uff0c\u5f71\u7247\u4e00\u958b\u59cb\u5c31\u8b93\u4ed6\u5011\u4eae\u76f8\u3002<\/li><\/ol>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Branding&nbsp; \u5ba3\u50b3\u54c1\u724c<\/strong><\/li><\/ul>\n\n\n\n<ol class=\"wp-block-list\"><li>\u5728\u5ee3\u544a\u7684\u524d 5 \u79d2\u9418\u4ecb\u7d39\u4f60\u7684\u54c1\u724c\u6216\u7522\u54c1\u3002<\/li><li>\u6839\u64da\u884c\u92b7\u6a19\u7684\u8abf\u6574\u6a19\u8a8c\u7684\u4f4d\u7f6e\u3002<\/li><li>\u5c55\u73fe\u54c1\u724c\u5c08\u5c6c\u7684\u8996\u89ba\u5143\u7d20\uff08\u5409\u7965\u7269\u3001\u8272\u5f69\uff09\u3002<\/li><\/ol>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Connect&nbsp; \u5f15\u767c\u5171\u9cf4<\/strong><\/li><\/ul>\n\n\n\n<ol class=\"wp-block-list\"><li>\u5c07\u7522\u54c1\u529f\u80fd\u8207\u60c5\u611f\u8996\u70ba\u53ef\u4e92\u76f8\u642d\u914d\u4e5f\u53ef\u5206\u958b\u904b\u7528\u7684\u5143\u7d20\u3002<\/li><li>\u4e0d\u8981\u6392\u65a5\u4e3b\u6253\u7522\u54c1\u529f\u80fd\u7684\u6558\u4e8b\u65b9\u5f0f\u3002<\/li><li>\u5584\u7528\u52d5\u4f5c\u3001\u7b11\u6599\u548c\u6709\u8da3\u5167\u5bb9\u7b49\u60c5\u7dd2\u5143\u7d20\uff08\u5982\u679c\u9069\u5408\u4f60\u7684\u54c1\u724c\uff09\u3002<\/li><\/ol>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Direct&nbsp; 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href=\"https:\/\/blog.wenk-media.com\/?p=2452\">2022\u5e74\u6700\u65b05\u5927\u81fa\u7063\u5f71\u97f3\u5ee3\u544a\u8da8\u52e2\u53ca8\u7a2e\u512a\u5316\u8a23\u7ac5<\/a>\u3001<a href=\"https:\/\/blog.wenk-media.com\/?p=3048\">\u5584\u7528Google\u89f8\u53ca\u7387\u5de5\u5177\uff0c\u900f\u904eYoutube\u5ee3\u544a\u638c\u63e1\u4e2d\u9ad8\u9f61\u65cf\u7fa4\u6d88\u8cbb\u5546\u6a5f<\/a><br>\u7dad\u80af\u5a92\u9ad4\u63d0\u4f9b\u5c08\u696d\u7684\u884c\u92b7\u5efa\u8b70\uff0c\u66ff\u60a8\u627e\u5230\u6700\u9069\u5408\u66dd\u5149\u65b9\u5f0f\u3002<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/wenk.in\/w04HZVbi\"><img loading=\"lazy\" decoding=\"async\" width=\"5208\" height=\"1500\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2023\/06\/CTA.jpg\" alt=\"\" class=\"wp-image-8835\" style=\"object-fit:contain;width:711px;height:205px\"\/><\/a><\/figure>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/wenk.in\/w04fvQFM\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/wenk.in\/w04GqE66\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 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screen-reader-text\">\u9023\u7d50<\/span><\/a><\/li><\/ul>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u5b78\u6703Youtube\u5f71\u7247\u5ee3\u544a\uff0c\u8b93\u4f60\u5728\u77ed\u5f71\u97f3\u4e16\u4ee3\u7372\u53d6\u5927\u91cf\u5546\u6a5f\uff01<\/p>\n","protected":false},"author":3,"featured_media":946,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[190],"tags":[],"class_list":["post-1060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-youtube-ads"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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