{"id":1124,"date":"2021-08-18T13:57:51","date_gmt":"2021-08-18T05:57:51","guid":{"rendered":"https:\/\/blog.wenk-media.com\/?p=1124"},"modified":"2026-03-13T16:55:06","modified_gmt":"2026-03-13T08:55:06","slug":"%e6%95%b8%e4%bd%8d%e5%bb%a3%e5%91%8a","status":"publish","type":"post","link":"https:\/\/blog.wenk-media.com\/?p=1124","title":{"rendered":"\u96fb\u5546\u5fc5\u5b78\uff01Facebook \u5354\u4f5c\u578b\u5ee3\u544a\uff0cCPAS\u5e6b\u4f60\u63d0\u9ad8\u8f49\u63db\u4e0d\u5361\u55ae"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2501\" height=\"1309\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/08\/\u516b\u6708\u5a92\u9ad4-04.jpg\" alt=\"\" class=\"wp-image-1126\"\/><\/figure>\n\n\n\n<p>\u96a8\u8457\u75ab\u60c5\u5f71\u97ff\uff0c\u52a0\u901f\u73fe\u4ee3\u4eba\u7db2\u8cfc\u7fd2\u6163\u8b8a\u5f97\u66f4\u52a0\u6210\u719f\uff0c\u800c\u96fb\u5546\u5e73\u53f0\u5feb\u901f\u65b9\u4fbf\u4e0a\u67b6\u5546\u54c1\u7684\u529f\u80fd\uff0c\u4e5f\u5927\u5927\u964d\u4f4e\u958b\u59cb\u96fb\u5546\u751f\u610f\u7684\u9580\u6abb\uff0c\u9032\u800c\u5438\u5f15\u5927\u91cf\u8ce3\u5bb6\u6295\u5165\u96fb\u5546\u4e8b\u696d\u3002\u4e5f\u56e0\u70ba\u96fb\u5546\u5e73\u53f0\u7684\u670d\u52d9\u6108\u4f86\u6108\u5b8c\u5584\u4e14\u4fbf\u5229\uff0c\u5404\u500b\u54c1\u724c\u4e3b\u4ea6\u722d\u76f8\u5c07\u5546\u54c1\u4e0a\u67b6\u81f3\u96fb\u5546\u5e73\u53f0\uff0c\u4f8b\u5982\uff1aShopee\u3001PChome\u3001momo\u3001\u6a02\u5929\u7b49\uff0c\u9664\u4e86\u501f\u5229\u65bc\u5927\u578b\u96fb\u5546\u5e73\u53f0\u9ad8\u6d41\u91cf\u4f86\u6e90\u7684\u512a\u52e2\u5916\uff0c\u9084\u80fd\u6293\u4f4f\u958b\u767c\u6f5b\u5728\u6d88\u8cbb\u8005\u5728\u300c\u5df2\u719f\u6089\u7684\u7dda\u4e0a\u8cfc\u7269\u5834\u57df\u300d\u627e\u5c0b\u81ea\u5bb6\u5546\u54c1\u7684\u6a5f\u6703\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/08\/\u516b\u6708\u793e\u7fa4.001.jpeg\" alt=\"Facebook \u5354\u4f5c\u5ee3\u544a\u4ecb\u7d39\" class=\"wp-image-1127\"\/><figcaption><a href=\"https:\/\/www.facebook.com\/business\/m\/collaborative-ads\" class=\"ek-link\"><strong>&lt;\u5716\u7247\u4f86\u6e90\uff1aFacebook&gt;<\/strong><\/a><\/figcaption><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_47_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">\u5167\u5bb9\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6a099d8702019\" aria-label=\"\u5167\u5bb9\u76ee\u9304\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-6a099d8702019\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li 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\u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u662f\u4ec0\u9ebc\uff1f\">\u261e Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u662f\u4ec0\u9ebc\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.wenk-media.com\/?p=1124\/#%E2%98%9E_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%BD%A2%E5%BC%8F\" title=\"\u261e Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u5f62\u5f0f\">\u261e Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u5f62\u5f0f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.wenk-media.com\/?p=1124\/#%E2%98%9E_%E5%96%84%E7%94%A8_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%EF%BC%8C%E6%89%BE%E5%88%B0%E6%95%B8%E4%BD%8D%E5%BB%A3%E5%91%8A%E7%9A%84%E6%B4%BB%E8%B7%AF%EF%BC%81\" title=\"\u261e \u5584\u7528 Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\uff0c\u627e\u5230\u6578\u4f4d\u5ee3\u544a\u7684\u6d3b\u8def\uff01\">\u261e \u5584\u7528 Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\uff0c\u627e\u5230\u6578\u4f4d\u5ee3\u544a\u7684\u6d3b\u8def\uff01<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.wenk-media.com\/?p=1124\/#%E2%98%9E_%E5%8A%A0%E5%85%A5_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%A5%BD%E8%99%95%E5%A4%9A%EF%BC%8C%E7%84%A1%E7%97%9B%E6%8F%90%E5%8D%87%E7%AB%B6%E7%88%AD%E5%8A%9B\" title=\"\u261e \u52a0\u5165 Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u597d\u8655\u591a\uff0c\u7121\u75db\u63d0\u5347\u7af6\u722d\u529b\">\u261e \u52a0\u5165 Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u597d\u8655\u591a\uff0c\u7121\u75db\u63d0\u5347\u7af6\u722d\u529b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.wenk-media.com\/?p=1124\/#%E2%98%9E_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%90%88%E4%BD%9C%EF%BC%8C%E5%A4%9A%E6%95%B8%E9%9B%BB%E5%95%86%E5%B9%B3%E5%8F%B0%E5%B7%B2%E5%8A%A0%E5%85%A5\" title=\"\u261e Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u5408\u4f5c\uff0c\u591a\u6578\u96fb\u5546\u5e73\u53f0\u5df2\u52a0\u5165\">\u261e Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u5408\u4f5c\uff0c\u591a\u6578\u96fb\u5546\u5e73\u53f0\u5df2\u52a0\u5165<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E5%AF%84%E4%BA%BA%E7%B1%AC%E4%B8%8B%E7%9A%84%E9%8A%B7%E5%94%AE%E5%A0%B4%E5%9F%9F%EF%BC%8C%E6%95%B8%E4%BD%8D%E5%BB%A3%E5%91%8A%E6%8A%95%E9%81%9E%E8%88%87%E6%88%90%E6%95%88%E5%9B%9E%E9%A5%8B%E9%9B%A3%E4%BB%A5%E8%BF%BD%E8%B9%A4\"><\/span><strong>\u5bc4\u4eba\u7c6c\u4e0b\u7684\u92b7\u552e\u5834\u57df\uff0c\u6578\u4f4d\u5ee3\u544a\u6295\u905e\u8207\u6210\u6548\u56de\u994b\u96e3\u4ee5\u8ffd\u8e64<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u96a8\u8457\u96fb\u5546\u5e73\u53f0\u7684\u767c\u5c55\u84ec\u52c3\uff0c\u5e73\u53f0\u4e0a\u5546\u5bb6\u7684\u7af6\u722d\u4e5f\u6108\u6f14\u6108\u70c8\uff0c\u55ae\u7d14\u900f\u904e\u81ea\u7136\u6d41\u91cf\u722d\u53d6\u696d\u7e3e\u7684\u6a5f\u6703\u5fae\u4e4e\u5176\u5fae\uff0c\u5546\u5bb6\u7576\u7136\u53ef\u900f\u904e\u6578\u4f4d\u5ee3\u544a\u63d0\u5347\u6574\u9ad4\u696d\u7e3e\uff0c\u4f46\u56e0\u96fb\u5546\u5e73\u53f0\u7db2\u7ad9\u7f3a\u9ede\u5728\u65bc\u7121\u6cd5\u57cb\u8a2d\u81ea\u5bb6\u5ee3\u544a\u8ffd\u8e64\u78bc\uff0c\u5c0e\u81f4\u6295\u51fa\u7684\u5ee3\u544a\u7121\u6cd5\u78ba\u5be6\u56de\u994b\u91cd\u8981\u7684\u8f49\u63db\u8ffd\u8e64\u6578\u64da\uff0c\u56e0\u6b64\u5931\u53bb\u6578\u4f4d\u5ee3\u544a\u7684\u6700\u5927\u512a\u52e2\u300c\u6578\u64da\u56de\u994b\u300d\uff0c<strong>\u66f4\u7121\u6cd5\u5206\u6790<\/strong>\u6d88\u8cbb\u8005\u884c\u70ba\u8ffd\u8e64\u3001\u9020\u6210\u96e3\u4ee5\u64ec\u5b9a\u5ee3\u544a\u6210\u6548\u512a\u5316\u65b9\u5411\uff0c\u5728\u5ee3\u544a\u6210\u672c\u6548\u76ca\u8a55\u4f30\u4e0a\u4e5f\u6709\u6240\u56f0\u96e3\u3002\u9664\u6b64\u4e4b\u5916\uff0c\u96a8\u8457\u5404\u5927\u5ee0\u5546\u796d\u51fa\u5c0d\u8ffd\u8e64\u78bc\u7684\u9650\u5236\uff0cGoogle chrome\u700f\u89bd\u5668\u8fd1\u671f\u5ba3\u5e03\u5373\u5c07\u57282023\u5e74\u6dd8\u6c70\u7b2c\u4e09\u65b9cookie\uff0cApple IOS \u91dd\u5c0d\u5ee3\u544a\u8b58\u5225\u78bc\uff08IDFA\uff09\u548c\u7a0b\u5f0f\u8ffd\u8e64\u78bc\u52a0\u5f37\u9650\u5236\u7684\u60c5\u6cc1\u4e0b\uff0c\u8b93\u5ee3\u544a\u6295\u653e\u770b\u4f3c\u6210\u70ba\u4e86\u4e00\u689d\u6b7b\u8def\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9E_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E6%98%AF%E4%BB%80%E9%BA%BC%EF%BC%9F\"><\/span><strong>\u261e <\/strong>Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\u662f\u4ec0\u9ebc\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5354\u4f5c\u5ee3\u544a\uff08Collaborative Performance Advertising Solutions\uff09\u662f\u4e00\u7a2e\u5ee3\u544a\u5408\u4f5c\u6a21\u5f0f\u3002Facebook \u63d0\u4f9b\u7684\u300c\u5354\u4f5c\u5ee3\u544a\u300d\uff0c\u9867\u540d\u601d\u7fa9\u662f\u900f\u904e\u300c\u5546\u5bb6\u300d\u548c\u300c\u8ce3\u5bb6\u300d\u96d9\u65b9\u5354\u529b\u5408\u4f5c\u6295\u905e\u5ee3\u544a\uff0c\u4e3b\u8981\u53ef\u5e6b\u52a9\u9032\u99d0\u5728\u96fb\u5546\u5e73\u53f0\u4e0a\u7684\u5546\u5bb6\u548c\u96fb\u5546\u5e73\u53f0\u5efa\u69cb\u66f4\u7dca\u5bc6\u7684\u9023\u7d50\uff0c\u900f\u904e\u958b\u901a\u5354\u4f5c\u5ee3\u544a\u5e33\u6236\uff0c\u4e26\u904b\u7528\u7279\u5b9a\u96fb\u5546\u5e73\u53f0\u7684\u5ee3\u544a\u8ffd\u8e64\u78bc\uff08Facebook pixel\uff09\u6295\u653e\u5ee3\u544a\uff0c\u53ef\u89e3\u6c7a\u7368\u7acb\u6295\u653e\u5ee3\u544a\u6642\u7121\u6cd5\u8ffd\u8e64\u8a02\u55ae\u8f49\u63db\u53ca\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u554f\u984c\uff0c\u512a\u5316\u5ee3\u544a\u6210\u6548\u4ee5\u589e\u52a0\u92b7\u552e\uff0c\u900f\u904e\u5354\u540c\u5408\u4f5c\u5c07\u5ee3\u544a\u6548\u76ca\u6700\u5927\u5316\u3002<\/p>\n\n\n\n<h2 class=\"has-large-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%98%9E_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%BD%A2%E5%BC%8F\"><\/span><strong>\u261e Facebook \u5354\u4f5c\u5ee3\u544a<\/strong>\uff08CPAS\uff09\u5f62\u5f0f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5354\u4f5c\u5ee3\u544a\u6700\u5e38\u9078\u7528\u7684\u5ee3\u544a\u5f62\u5f0f\u662f\u4ee5\u76ee\u9304\u92b7\u552e\u70ba\u4e3b\u7684\u300c\u8f2a\u64ad\u300d\u53ca\u300c\u7cbe\u9078\u96c6\u300d\u3002\u5728\u5ee3\u544a\u5f8c\u53f0\uff0c\u53ef\u81ea\u7531\u9078\u64c7\u8981\u63a8\u5ee3\u7684\u5546\u54c1\u7d44\u5408\u8207\u5ee3\u544a\u5f62\u5f0f\uff0c\u70ba\u5ee3\u544a\u63d2\u5165\u5716\u5361\uff0c\u8b93\u5c01\u9762\u4ee5\u91cd\u9ede\u5716\u7247\u6216\u5f71\u7247\u5448\u73fe\uff0c\u4e26\u642d\u914d\u4e0d\u540c\u7684\u6d3b\u52d5\u6587\u6848\u505a\u6e2c\u8a66\u6295\u653e\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%98%9E_%E5%96%84%E7%94%A8_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%EF%BC%8C%E6%89%BE%E5%88%B0%E6%95%B8%E4%BD%8D%E5%BB%A3%E5%91%8A%E7%9A%84%E6%B4%BB%E8%B7%AF%EF%BC%81\"><\/span><strong>\u261e \u5584\u7528 Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09\uff0c\u627e\u5230\u6578\u4f4d\u5ee3\u544a\u7684\u6d3b\u8def\uff01<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong><strong>FFacebook Collaborative Ads \u5354\u4f5c\u578b\u5ee3\u544a<\/strong><\/strong>\u662f\u96fb\u5546\u5e73\u53f0\u6703\u5206\u4eab\u5546\u54c1\u76ee\u9304\u8b93\u8ce3\u5bb6\u76f4\u63a5\u5728Facebook\u520a\u767b\u52d5\u614b\u5ee3\u544a\uff0c\u5411\u6f5b\u5728\u6d88\u8cbb\u8005\u5c55\u793a\u66f4\u5b8c\u6574\u7684\u5546\u54c1\u76ee\u9304\u9078\u64c7\uff0c\u6709\u4e9b\u96fb\u5546\u5e73\u53f0\u751a\u81f3\u53ef\u63d0\u4f9b\u76f8\u95dc\u5546\u54c1\u8208\u8da3\u53d7\u773e\uff0c\u8b93\u8ce3\u5bb6\u91dd\u5c0d\u559c\u611b\u76f8\u95dc\u5546\u54c1\u7684\u6f5b\u5728\u53d7\u773e\u6295\u905e\u5ee3\u544a\uff08\u8a73\u7d30\u60c5\u5f62\u4f9d\u7167\u5404\u96fb\u5546\u898f\u7bc4\uff09\uff0c\u91dd\u5c0d<strong>\u300c\u66fe\u7d93\u700f\u89bd\u904e\u5546\u54c1\u300d\u3001\u300c\u8cb7\u904e\u540c\u985e\u578b\u5546\u54c1\u300d\u3001\u300c\u52a0\u5165\u8cfc\u7269\u8eca\u300d\u3001\u300c\u958b\u59cb\u7d50\u5e33\u300d\u7b49\u9ad8\u5ea6\u8208\u8da3\u53d7\u773e\u5c55\u9732\u5546\u54c1\uff0c\u628a\u63e1\u6f5b\u5728\u6d88\u8cbb\u8005\uff0c\u6e1b\u5c11\u653e\u68c4\u8cfc\u7269\u8eca\u7684\u6d41\u5931\u6a5f\u6703<\/strong>\uff0c\u52a0\u5f37\u5e73\u53f0\u8207\u8ce3\u5bb6\u7684\u4e32\u9023\uff0c\u5171\u540c\u5354\u529b\u7684\u4e09\u8d0f\u5408\u4f5c\uff0c\u8b93\u6295\u8cc7\u5831\u916c\u7387\uff08ROI\uff09\u53ef\u66f4\u5177\u8c61\u7684\u88ab\u8a08\u7b97\uff0c\u589e\u52a0\u92b7\u552e\u71df\u6536\u6700\u5927\u5316\uff01<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2501\" height=\"2501\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/08\/\u516b\u6708\u5167\u6587-13-1.png\" alt=\"Facebook\u5354\u4f5c\u5ee3\u544a\u904b\u4f5c\u539f\u7406\" class=\"wp-image-1125\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9E_%E5%8A%A0%E5%85%A5_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%A5%BD%E8%99%95%E5%A4%9A%EF%BC%8C%E7%84%A1%E7%97%9B%E6%8F%90%E5%8D%87%E7%AB%B6%E7%88%AD%E5%8A%9B\"><\/span><strong>\u261e \u52a0\u5165 <strong>Facebook \u5354\u4f5c\u5ee3\u544a\uff08CPAS\uff09<\/strong>\u597d\u8655\u591a\uff0c\u7121\u75db\u63d0\u5347\u7af6\u722d\u529b<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>&nbsp;\u63d0\u9192\u5b8c\u6210\u7d50\u5e33\uff0c\u8f49\u63db\u542b\u91d1\u91cf\u9ad8\u7684\u5ba2\u4eba<\/li><\/ul>\n\n\n\n<p>\u900f\u904e\u6578\u64da\u4e32\u63a5\uff0c\u5411\u8cfc\u8cb7\u610f\u9858\u9ad8\uff08\u5982\u653e\u5165\u8cfc\u7269\u8eca\u4f46\u672a\u7d50\u5e33\u7528\u6236\u3001\u700f\u89bd\u904e\u7279\u5b9a\u5546\u54c1\uff09\u7684\u6d88\u8cbb\u8005\u5c55\u793a\u76f8\u95dc\u5546\u54c1\u5ee3\u544a\uff0c\u5f37\u5316\u5546\u54c1\u5728\u5354\u4f5c\u5e73\u53f0\u53ca\u61c9\u7528\u7a0b\u5f0f\u7684\u92b7\u552e\u7af6\u722d\u529b\uff01<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u200b\u200b\u500b\u4eba\u5316\u5c08\u5c6c\u5ee3\u544a\uff0c\u5927\u5e45\u63d0\u5347\u8f49\u63db\u7387<\/li><\/ul>\n\n\n\n<p>\u5229\u7528\u5354\u4f5c\u578b\u7684\u52d5\u614b\u7522\u54c1\u5ee3\u544a\uff0c\u53ef\u6293\u53d6\u5927\u91cf\u7684\u5546\u54c1\u5167\u5bb9\uff0c\u91dd\u5c0d\u6bcf\u500b\u6d88\u8cbb\u8005\u4e0d\u540c\u9700\u6c42\uff0c\u6295\u653e\u76f8\u5c0d\u61c9\u7684\u500b\u4eba\u5316\u5ee3\u544a\uff0c\u63d0\u9ad8\u8f49\u63db\u7387\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u200b\u200b\u638c\u63e1\u6578\u64da\uff0c\u8a55\u4f30\u6210\u6548\u512a\u5316\u7b56\u7565<\/li><\/ul>\n\n\n\n<p>\u53ef\u8ffd\u8e64\u8f49\u63db\u52d5\u4f5c\uff08\u4f8b\u5982\uff1a\u5546\u54c1\u700f\u89bd\u3001\u52a0\u5165\u8cfc\u7269\u8eca\u3001\u5b8c\u6210\u8cfc\u8cb7\uff09\uff0c\u6709\u6548\u8a55\u4f30\u81ea\u5bb6\u5546\u54c1\u5728\u5408\u4f5c\u96fb\u5546\u5e73\u53f0\u7684\u92b7\u552e\u91cf\u53ca\u5176\u4ed6\u8f49\u63db\u6578\u64da\u56de\u994b\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E2%98%9E_Facebook_%E5%8D%94%E4%BD%9C%E5%BB%A3%E5%91%8A%EF%BC%88CPAS%EF%BC%89%E5%90%88%E4%BD%9C%EF%BC%8C%E5%A4%9A%E6%95%B8%E9%9B%BB%E5%95%86%E5%B9%B3%E5%8F%B0%E5%B7%B2%E5%8A%A0%E5%85%A5\"><\/span><strong>\u261e <strong>Facebook<\/strong> \u5354\u4f5c\u5ee3\u544a<strong><strong>\uff08CPAS\uff09<\/strong><\/strong>\u5408\u4f5c\uff0c\u591a\u6578\u96fb\u5546\u5e73\u53f0\u5df2\u52a0\u5165<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u5bb6\u6a02\u798f\u3001\u5eb7\u662f\u7f8e\u3001\u751f\u6d3b\u5e02\u96c6\u3001momo\u8cfc\u7269\u7db2\u3001PChome\u3001Pinkoi\u3001Shopee\u3001\u677e\u679c\u8cfc\u7269\u3001\u5c48\u81e3\u6c0f\u3001\u5927\u6a39\u85e5\u5c40\u7b49\u5404\u5927\u5e73\u53f0\u7686\u53ef\u4ee5\u7533\u8acb\u5354\u4f5c\u5ee3\u544a\u3002\uff08\u5b8c\u6574\u5408\u4f5c\u540d\u518a\u53ef\u81f3<a href=\"https:\/\/business.facebook.com\/collaborative_ads\/retailer_directory#\">\u3010FB\u96f6\u552e\u5546\u5408\u4f5c\u5925\u4f34\u540d\u9304\u3011<\/a>\u67e5\u8a62\u5408\u4f5c\u540d\u55ae\u3002\uff09<\/p>\n\n\n\n<p>\u6578\u4f4d\u5ee3\u544a\u6295\u905e\u7684\u7af6\u722d\u5e02\u5834\u4e2d\uff0c\u904b\u7528\u6578\u64da\u8ffd\u8e64\u56de\u994b\u512a\u5316\u5ee3\u544a\u6210\u6548\uff0c\u4f7f\u9810\u7b97\u7528\u7528\u66f4\u6709\u6548\u7387\uff0c\u7acb\u523b\u5617\u8a66\u4ee5\u5354\u4f5c\u5ee3\u544a\uff0c\u638c\u63e1\u96fb\u5546\u5e73\u53f0\u7684\u6d41\u91cf\u8207\u92b7\u552e\u6a5f\u6703\uff0c\u540c\u6642\u900f\u904e\u5354\u4f5c\u5ee3\u544a\u628a\u63e1\u5ee3\u544a\u6295\u905e\u7684\u6a5f\u6703\u9ede\uff0c\u900f\u904e\u5354\u4f5c\u5ee3\u544a\u77ad\u89e3\u5546\u54c1\u512a\u52e2\u8207\u53d7\u773e\u559c\u597d\uff0c\u70ba\u5e74\u672b\u8cfc\u7269\u5927\u5b63\u5b8c\u6574\u4f48\u5c40\uff01<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"3126\" height=\"1637\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2021\/08\/\u516b\u6708\u5167\u6587-14.png\" alt=\"\" class=\"wp-image-1128\"\/><\/figure>\n\n\n\n<p>\u5716\u7247\u4f86\u6e90\uff1a\u5404\u5927\u96fb\u5546\u5e73\u53f0<\/p>\n\n\n\n<p>\u540c\u5834\u52a0\u6620\uff1a<\/p>\n\n\n\n<p>\u52a0\u5165 Facebook \u5354\u4f5c\u5ee3\u544a\u6295\u653e\u7684\u884c\u5217\uff0c\u5fc5\u5099\u9808\u77e5<\/p>\n\n\n\n<p><strong>\u4e00\u3001<\/strong>\u67e5\u8a62<a href=\"https:\/\/business.facebook.com\/collaborative_ads\/retailer_directory#\"><strong>\u3010FB\u96f6\u552e\u5546\u5408\u4f5c\u5925\u4f34\u540d\u9304\u3011<\/strong><\/a>\u5408\u4f5c\u540d\u55ae\uff0c\u78ba\u5b9a\u6b32\u6295\u653e\u5ee3\u544a\u5546\u54c1\u6240\u5728\u96fb\u5546\u5e73\u53f0\u5728 Facebook \u5354\u4f5c\u5ee3\u544a\u7684\u5408\u4f5c\u4f01\u5283\u5167\u3002<\/p>\n\n\n\n<p>\u4e8c\u3001\u5efa\u7acb\u300c\u5354\u4f5c\u5ee3\u544a\u5c08\u7528\u7684\u5ee3\u544a\u5e33\u865f\u300d\u8207\u5354\u4f5c\u5e73\u53f0\u4e32\u63a5\u3002<\/p>\n\n\n\n<p>\u4e09\u3001\u5354\u4f5c\u5e73\u53f0\u5206\u4eab\u7684\u300c\u5546\u54c1\u76ee\u9304\u5b50\u96c6\u300d\u6703\u51fa\u73fe\u5728\u5354\u4f5c\u5ee3\u544a\u5e33\u865f\u5167\u3002<\/p>\n\n\n\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/blog.wenk-media.com\/?p=1182\" class=\"ek-link\">Facebook\u540d\u55ae\u578b\u5ee3\u544a\uff01\u5e6b\u4f60\u8f15\u9b06\u627e\u5c0b\u6f5b\u5728\u5ba2\u6236<\/a><\/p>\n\n\n\n<p>\u4ee5\u4e0a\u5c31\u662f\u91dd\u5c0d Facebook \u5354\u4f5c\u5ee3\u544a\u7684\u8a73\u7d30\u4ecb\u7d39\uff0c\u82e5\u54c1\u724c\u4e3b\u5c0d\u65bc\u6b64\u985e\u5ee3\u544a\u6709\u4efb\u4f55\u554f\u984c\u6216\u662f\u6295\u653e\u9700\u6c42\uff0c\u7686\u53ef\u806f\u7e6b\u6211\u5011\uff0c\u5e6b\u4f60\u9032\u884c\u514d\u8cbb\u8a55\u4f30\uff0c\u5982\u4f55\u5728\u7d93\u71df\u96fb\u5546\u5e73\u53f0\u4e0a\u53ef\u4ee5\u6293\u6e96\u75ab\u60c5\u9593\u7684\u5546\u6a5f\uff0c\u6e96\u78ba\u8a55\u4f30\u5ee3\u544a\u6210\u6548\uff0c\u9032\u800c\u63d0\u9ad8\u8f49\u55ae\u3002<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/wenk.in\/w04HZVbi\"><img loading=\"lazy\" decoding=\"async\" width=\"5208\" height=\"1500\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2023\/06\/CTA.jpg\" alt=\"\" class=\"wp-image-8835\" style=\"object-fit:contain;width:711px;height:205px\"\/><\/a><\/figure>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/wenk.in\/w04fvQFM\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/wenk.in\/w04GqE66\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" 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