{"id":2020,"date":"2022-04-19T12:00:00","date_gmt":"2022-04-19T04:00:00","guid":{"rendered":"https:\/\/blog.wenk-media.com\/?p=2020"},"modified":"2026-03-13T16:33:45","modified_gmt":"2026-03-13T08:33:45","slug":"facebook%e8%bd%89%e6%8f%9bapi","status":"publish","type":"post","link":"https:\/\/blog.wenk-media.com\/?p=2020","title":{"rendered":"Facebook \u8f49\u63db API \u662f\u4ec0\u9ebc\uff1f\u5168\u9762\u8ffd\u8e64\u7b2c\u4e00\u65b9\u6578\u64da\u638c\u63e1\u9867\u5ba2\u8cfc\u7269\u884c\u70ba"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2501\" height=\"1309\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2022\/04\/\u56db\u6708-23.jpg\" alt=\"\" class=\"wp-image-2181\"\/><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_47_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">\u5167\u5bb9\u76ee\u9304<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-69f40a2e1749b\" aria-label=\"\u5167\u5bb9\u76ee\u9304\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-69f40a2e1749b\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#Facebook_%E8%BD%89%E6%8F%9B_API_%E6%98%AF%E4%BB%80%E9%BA%BC%EF%BC%9F\" title=\"Facebook \u8f49\u63db API \u662f\u4ec0\u9ebc\uff1f\">Facebook \u8f49\u63db API \u662f\u4ec0\u9ebc\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#Facebook_%E8%BD%89%E6%8F%9B_API_%E8%88%87_%E5%83%8F%E7%B4%A0_Pixel_%E7%9A%84%E5%B7%AE%E5%88%A5%E5%8F%8A%E5%84%AA%E7%BC%BA%E9%BB%9E\" title=\"Facebook \u8f49\u63db API \u8207 \u50cf\u7d20 Pixel \u7684\u5dee\u5225\u53ca\u512a\u7f3a\u9ede\">Facebook \u8f49\u63db API \u8207 \u50cf\u7d20 Pixel \u7684\u5dee\u5225\u53ca\u512a\u7f3a\u9ede<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#Facebook_%E8%BD%89%E6%8F%9B_API_%E8%88%87_%E5%83%8F%E7%B4%A0_Pixel_%E6%90%AD%E9%85%8D%E4%BD%BF%E7%94%A8\" title=\"Facebook \u8f49\u63db API \u8207 \u50cf\u7d20 Pixel \u642d\u914d\u4f7f\u7528\">Facebook \u8f49\u63db API \u8207 \u50cf\u7d20 Pixel \u642d\u914d\u4f7f\u7528<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#Facebook_%E8%BD%89%E6%8F%9B_API_%E7%9A%84%E9%81%8B%E4%BD%9C%E6%96%B9%E5%BC%8F\" title=\"Facebook \u8f49\u63db API \u7684\u904b\u4f5c\u65b9\u5f0f\">Facebook \u8f49\u63db API \u7684\u904b\u4f5c\u65b9\u5f0f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#Facebook_%E8%BD%89%E6%8F%9B_API_%E7%9A%84%E4%BD%BF%E7%94%A8%E5%84%AA%E9%BB%9E\" title=\"Facebook \u8f49\u63db API \u7684\u4f7f\u7528\u512a\u9ede\">Facebook \u8f49\u63db API \u7684\u4f7f\u7528\u512a\u9ede<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.wenk-media.com\/?p=2020\/#%E7%B5%90%E8%AA%9E\" title=\"\u7d50\u8a9e\">\u7d50\u8a9e<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"has-large-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_%E8%BD%89%E6%8F%9B_API_%E6%98%AF%E4%BB%80%E9%BA%BC%EF%BC%9F\"><\/span>Facebook <strong>\u8f49\u63db API <\/strong>\u662f\u4ec0\u9ebc\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>API \u662f Facebook \u5ee3\u544a\u7684\u8ffd\u8e64\u5de5\u5177\u4e4b\u4e00\u3002 \u5141\u8a31\u5ee3\u544a\u4e3b\u4f7f\u7528\u300c\u4f3a\u670d\u5668\u7aef\u300d\u9032\u884c\u6578\u64da\u7684\u8ffd\u8e64\uff0c\u800c\u4e0d\u662f\u7531\u300c\u700f\u89bd\u5668\u7aef\u300d\u4f86\u8ffd\u8e64\u6578\u64da\u3002\u8f49\u63db API \u662f Facebook \u5546\u696d\u5de5\u5177\uff0c\u53ef\u4ee5\u5728\u4f01\u696d\u7684\u884c\u92b7\u8cc7\u6599\u548c Facebook \u4e4b\u9593\u5efa\u7acb\u76f4\u63a5\u9023\u7d50\u3002\u800c\u5efa\u8b70\u4e00\u5b9a\u8981\u4f7f\u7528\u8f49\u63dbAPI\u7684\u539f\u56e0\uff0c\u4e5f\u6b63\u662f\u56e0\u70ba\u4f01\u696d\u53ef\u900f\u904e\u8f49\u63db API \u91dd\u5c0d\u5ee3\u544a\u76ee\u6a19\u8a2d\u5b9a\u548c\u500b\u4eba\u5316\u9032\u884c\u6700\u4f73\u5316\u3001\u964d\u4f4e\u6bcf\u6b21\u884c\u52d5\u6210\u672c\uff0c\u4e26\u66f4\u6e96\u78ba\u5730\u8861\u91cf\u884c\u92b7\u6d3b\u52d5\u6210\u679c\u3002\u76ee\u524d\u8a31\u591a Facebook \u5ee3\u544a\u4e3b\u90fd\u662f\u4f7f\u7528 Pixel \u50cf\u7d20\u4f86\u6536\u96c6\u7db2\u7ad9\u7528\u6236\u6578\u64da\uff0c\u800cPixel\u50cf\u7d20\u4f9d\u8cf4 Cookie \u4f86\u8b58\u5225\u5728\u7db2\u7ad9\u7684\u7528\u6236\u884c\u70ba\u3002<\/p>\n\n\n\n<p>2017 \u5e74Safari\u5c31\u63a8\u51fa\u667a\u6167\u578b\u8ffd\u8e64\u4fdd\u8b77\uff08ITP\uff09\uff0c\u7b2c\u4e00\u65b9 Cookie \u5c31\u906d\u5230\u5c01\u9396\u3002\u800c\u5168\u7403\u700f\u89bd\u5668\u5e02\u4f54\u7387\u9ad8\u9054 64% \u7684 Chrome \u4e5f\u5ba3\u5e032023 \u5e74\u6703\u9650\u5236\u7b2c\u4e09\u65b9Cookie\u7684\u6548\u7528\u3002\u9023Firefox \u4e5f\u4e0d\u4f8b\u5916\uff0c\u5404\u5927\u700f\u89bd\u5668\u90fd\u5728\u52a0\u5165\u6b64\u884c\u5217\u4e4b\u4e2d\u3002<\/p>\n\n\n\n<p>\u800c\u9650\u5236\u7b2c\u4e09\u65b9 Cookie \u5c07\u5982\u4f55\u5f71\u97ff\u6578\u4f4d\u5ee3\u544a\u5462\uff1f<\/p>\n\n\n\n<p>\u5047\u4f7f\u5ee3\u544a\u4e3b\u7121\u6cd5\u5145\u5206\u4e86\u89e3\u6d88\u8cbb\u8005\u5c0d\u7db2\u7ad9\u7684\u504f\u597d\u53ca\u6d3b\u52d5\uff0c\u4e4b\u5f8c\u5247\u8f03\u96e3\uff1a<br>\u30fb\u518d\u6b21\u89f8\u53ca\u5c0d\u5546\u54c1\u611f\u8208\u8da3\u7684\u6d88\u8cbb\u8005<br>\u30fb\u6295\u653e\u8207\u6d88\u8cbb\u8005\u611f\u8208\u8da3\u6216\u76f8\u95dc\u7684\u5ee3\u544a<br>\u30fb\u7372\u5f97\u66f4\u591a\u8f49\u63db<br>\u30fb\u512a\u5316\u5ee3\u544a<br>\u30fb\u6e96\u78ba\u8ffd\u8e64\u5ee3\u544a\u6578\u64da\u53ca\u5224\u65b7\u5ee3\u544a\u6210\u6548<\/p>\n\n\n\n<p>\u56e0\u7232\u82e5\u7121\u5145\u8db3\u8f49\u63db\u6578\u64da\uff0c\u5ee3\u544a\u4e3b\u8981\u89f8\u53ca\u6d88\u8cbb\u8005\u7684\u6210\u672c\u5c31\u6703\u4e0a\u6f32\u3002<\/p>\n\n\n\n<h2 class=\"has-large-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_%E8%BD%89%E6%8F%9B_API_%E8%88%87_%E5%83%8F%E7%B4%A0_Pixel_%E7%9A%84%E5%B7%AE%E5%88%A5%E5%8F%8A%E5%84%AA%E7%BC%BA%E9%BB%9E\"><\/span><strong>Facebook \u8f49\u63db API \u8207 \u50cf\u7d20 <strong>Pixel<\/strong><\/strong> <strong>\u7684\u5dee\u5225\u53ca\u512a\u7f3a\u9ede<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><img decoding=\"async\" style=\"width: 1200px;\" src=\"https:\/\/lh3.googleusercontent.com\/lwgtmZCGgctPiQiQgtVXfI9XMmGOAuB5SyYz49MrxJvxnfWLMdK2bYsIL-3wc13UD1uEMtz1LZWNDJ530D75Rh2RI3qPVGq-5EwJFtWuV9K5O8Uo7f27b0MDTTQuo7NASf8-mlxw\">\u8f49\u63db API \u548cPixel\u50cf\u7d20\u9019\u5169\u7a2e\u8ffd\u8e64\u5de5\u5177\u7684\u8ffd\u8e64\u65b9\u5f0f\u4e0d\u540c\uff0c\u4f46\u4f5c\u7528\u5176\u5be6\u662f\u76f8\u540c\u3002\u8f49\u63db API \u662f\u76f4\u63a5\u5f9e\u5ee3\u544a\u4e3b\u7528\u65bc\u884c\u92b7\u7684\u4f3a\u670d\u5668\u8490\u96c6\u548c\u5206\u4eab\u8cc7\u6599\uff0c\u800c Facebook Pixel\u50cf\u7d20\u5247\u662f\u4f9d\u8cf4\u700f\u89bd\u5668\u6280\u8853\uff0c\u4f46\u96a8\u8457 Cookie \u9010\u6f38\u6dd8\u6c70\uff0c\u5176\u53ef\u9760\u6027\u4e5f\u96a8\u4e4b\u964d\u4f4e\u3002\u4f7f\u7528\u8f49\u63db API \u53ef\u4ee5\u7372\u5f97\u8207 Facebook Pixel\u50cf\u7d20\u4e0d\u540c\u7684\u5ee3\u544a\u6578\u64da\uff0c\u56e0\u6b64\u53ef\u4ee5\u8f49\u63db API \u642d\u914dPixel\u50cf\u7d20\u4e00\u8d77\u4f7f\u7528\u3002\u900f\u904e\u8f49\u63db API\u3001Pixel\u50cf\u7d20\u6216\u5176\u4ed6\u5546\u696d\u5de5\u5177\u5206\u4eab\u7684\u8cc7\u6599\uff0c\u7686\u53d7\u5230\u4fdd\u8b77\u548c\u63a7\u5236\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_%E8%BD%89%E6%8F%9B_API_%E8%88%87_%E5%83%8F%E7%B4%A0_Pixel_%E6%90%AD%E9%85%8D%E4%BD%BF%E7%94%A8\"><\/span><strong>Facebook \u8f49\u63db API <\/strong>\u8207 \u50cf\u7d20 Pixel \u642d\u914d\u4f7f\u7528<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u7576\u642d\u914d\u5176\u4ed6Facebook\u5546\u696d\u5de5\u5177\u4f7f\u7528\u8f49\u63db API \u6642\uff0c\u53ef\u4ee5\u984d\u5916\u53d6\u5f97\u8207\u5ee3\u544a\u4e3b\u4e92\u52d5\u7684\u6d88\u8cbb\u8005\u6d1e\u5bdf\u5831\u544a\u3002<br>\u6700\u4f73\u4f5c\u6cd5\u662f\u642d\u914d\u4f7f\u7528 Facebook Pixel \u50cf\u7d20\u548c\u8f49\u63db API\uff0c\u4ee5\u5c07\u7db2\u7ad9\u4e8b\u4ef6\u767c\u63ee\u6700\u5927\u6548\u7528\u3002<br>\u6df1\u5165\u77ad\u89e3<a href=\"https:\/\/www.facebook.com\/business\/help\/308855623839366\">\u8f49\u63db API \u7684\u6700\u4f73\u4f5c\u6cd5<\/a>\u3002<\/p>\n\n\n\n<p>\u7d93\u7531\u8f49\u63db API \u50b3\u9001\u7684\u7db2\u7ad9\u4e8b\u4ef6\u6703\u8207Pixel\u50cf\u7d20\u9023\u7d50\uff0c\u4e14\u5176\u8868\u73fe\u6703\u8207\u7d93\u7531Pixel\u50cf\u7d20\u50b3\u9001\u7684\u4e8b\u4ef6\u96f7\u540c\uff0c\u5177\u9ad4\u60c5\u6cc1\u5982\u4e0b\u6240\u8ff0\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5b83\u5011\u6703\u7528\u65bc\u76f8\u540c\u985e\u578b\u7684\u5ee3\u544a\u6700\u4f73\u5316\uff0c\u5305\u62ec\u8f49\u63db\u6700\u4f73\u5316\u548c\u6d88\u8cbb\u91d1\u984d\u6700\u4f73\u5316\u3002<\/li><li>\u5b83\u5011\u6240\u51fa\u73fe\u7684\u4ecb\u9762\u5927\u591a\u6578\u76f8\u540c\uff0c\u5305\u62ec Facebook \u5ee3\u544a\u7ba1\u7406\u54e1\u548c Facebook\u4e8b\u4ef6\u7ba1\u7406\u5de5\u5177\u3002<\/li><li>\u5b83\u5011\u6703\u9075\u5b88 \u300cFacebook \u7ad9\u5916\u52d5\u614b\u300d\u5de5\u5177\u8207\u7b2c\u4e09\u65b9\u8cc7\u6599\u5ee3\u544a\u500b\u4eba\u5316\u63a7\u5236\u9805\u4ee5\u53caFacebook \u7684<a href=\"https:\/\/www.facebook.com\/legal\/technology_terms\">\u300a\u5546\u696d\u5de5\u5177\u4f7f\u7528\u689d\u6b3e\u300b<\/a>\u3002<\/li><li>\u5982\u540c\u50cf\u7d20\u4e00\u6a23\uff0c\u8f49\u63db API \u7684\u8a2d\u8a08\u7528\u610f\u4e26\u975e\u7528\u4f86\u7e5e\u904e iOS AppTrackingTransparency \u7b49\u8cc7\u6599\u5206\u4eab\u653f\u7b56\u6216\u300a\u96fb\u5b50\u901a\u8a0a\u96b1\u79c1\u6307\u4ee4\u300b\u7b49\u6b50\u6d32\u5730\u5340\u7684\u96b1\u79c1\u898f\u5b9a\u3002<\/li><\/ul>\n\n\n\n<h2 class=\"has-large-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_%E8%BD%89%E6%8F%9B_API_%E7%9A%84%E9%81%8B%E4%BD%9C%E6%96%B9%E5%BC%8F\"><\/span>Facebook <strong>\u8f49\u63db API \u7684\u904b\u4f5c\u65b9\u5f0f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>\u7576\u6d88\u8cbb\u8005\u9ede\u64ca\u5ee3\u544a\u6642\uff0cFacebook \u6703\u70ba\u9019\u500b\u6d88\u8cbb\u8005\u751f\u6210\u4e00\u7d44\u300c\u552f\u4e00 ID\u300d\uff0c\u6d88\u8cbb\u8005\u5728\u700f\u89bd\u7db2\u7ad9\u4e0a\u7684\u4e0d\u540c\u9801\u9762\u6642\uff0c\u4f3a\u670d\u5668\u5c07\u6703\u901a\u904e\u9019\u7d44 ID \u53bb\u8ffd\u8e2a\u6d88\u8cbb\u8005\uff0c\u4e26\u8a18\u9304\u4ed6\u5011\u5728\u7db2\u7ad9\u4e0a\u7684\u884c\u70ba\uff0c\u5982\uff1a\u8868\u55ae\u63d0\u4ea4\u3001\u958b\u59cb\u7d50\u5e33\u3001\u8cfc\u8cb7\u2026\u7b49\u3002\u4f3a\u670d\u5668\u6703\u63a5\u8457\u5c07\u9019\u4e9b\u7d00\u9304\u767c\u9001\u7d66 Facebook \uff0c\u5e6b\u52a9\u63d0\u9ad8 Faceabook \u5ee3\u544a\u9396\u5b9a\u7684\u6e96\u78ba\u5ea6\u4ee5\u53ca\u5f8c\u7e8c\u7684\u8f49\u63db\u7387\u3002\u800c\u4f7f\u7528\u8f49\u63db API \u4e0d\u50c5\u53ef\u7372\u53d6\u56e0\u700f\u89bd\u5668\u800c\u907a\u5931\u7684\u6578\u64da\uff0c\u540c\u6642\u4e5f\u80fd\u4fdd\u8b77\u5230\u6d88\u8cbb\u8005\u8eab\u4efd\u4ee5\u53ca\u5176\u96b1\u79c1\uff01<\/p>\n\n\n\n<p>\u8f49\u63db API \u662f\u900f\u904e\u4f3a\u670d\u5668\u3001\u7db2\u7ad9\u5e73\u53f0\u6216 CRM \u5230 Facebook \u7684\u884c\u92b7\u8cc7\u6599\u5efa\u7acb\u9023\u7d50\u7ba1\u9053\u3002\u800c\u9019\u4e9b\u884c\u92b7\u8cc7\u6599\u6709\u52a9\u65bc\u5728 Facebook \u4e0a\u5c07\u5ee3\u544a\u9ad4\u9a57\u500b\u4eba\u5316\u3001\u9032\u884c\u6700\u4f73\u5316\u53ca\u8861\u91cf\u6210\u6548\uff0c \u9032\u800c\u8b93\u7cfb\u7d71\u5411\u8f03\u6709\u53ef\u80fd\u5c0d\u5ee3\u544a\u7522\u751f\u8208\u8da3\u7684<a href=\"https:\/\/www.facebook.com\/business\/help\/283579896000936\" class=\"ek-link\">\u7528\u6236<\/a>\u986f\u793a\u5ee3\u544a\u3002<\/p>\n\n\n\n<h2 class=\"has-large-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"Facebook_%E8%BD%89%E6%8F%9B_API_%E7%9A%84%E4%BD%BF%E7%94%A8%E5%84%AA%E9%BB%9E\"><\/span><strong>Facebook \u8f49\u63db API \u7684\u4f7f\u7528\u512a\u9ede<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>\u85c9\u7531\u6539\u5584\u9023\u7d50\u7ba1\u9053\u964d\u4f4e\u6bcf\u6b21\u884c\u52d5\u6210\u672c<\/strong><br>\u76f8\u8f03\u65bc\u4f86\u81ea Facebook   Pixel\u50cf\u7d20\u7684\u8cc7\u6599\uff0c\u4f86\u81ea\u8f49\u63db API \u7684\u8cc7\u6599\u8f03\u4e0d\u6613\u53d7\u5230\u700f\u89bd\u5668\u8f09\u5165\u932f\u8aa4\u3001\u9023\u7dda\u554f\u984c\u53ca\u5ee3\u544a\u5c01\u9396\u7a0b\u5f0f\u7684\u5f71\u97ff\u3002\u642d\u914d\u50cf\u7d20\u4f7f\u7528\u8f49\u63db API \u53ef\u5275\u9020\u66f4\u70ba\u53ef\u9760\u7684\u9023\u7d50\u7ba1\u9053\uff0c\u6709\u52a9\u65bc\u6295\u905e\u7cfb\u7d71\u964d\u4f4e\u5ee3\u544a\u4e3b\u7684\u6bcf\u6b21\u884c\u52d5\u6210\u672c\u3002<\/li><li><strong>\u91dd\u5c0d\u767c\u751f\u5728\u6d88\u8cbb\u8005\u6b77\u7a0b\u5f8c\u6bb5\u7684\u52d5\u4f5c\u9032\u884c\u5ee3\u544a\u6700\u4f73\u5316<\/strong><br>\u9019\u985e\u4e8b\u4ef6\u7684\u4f8b\u5b50\u5305\u62ec\u5b8c\u6210\u8cfc\u8cb7\u5f8c\u767c\u751f\u7684\u52d5\u4f5c\uff08\u5982\u8a02\u95b1\uff09\u3001\u5728\u5546\u5e97\u4e2d\u767c\u751f\u7684\u52d5\u4f5c\uff0c\u751a\u81f3\u662f\u6d88\u8cbb\u8005\u7d66\u7684\u5206\u6578\u3002\u9019\u985e\u8cc7\u8a0a\u6709\u52a9\u65bc Facebook \u5411\u8f03\u6709\u53ef\u80fd\u5f9e\u4e2d\u7372\u5229\u4e26\u70ba\u5ee3\u544a\u4e3b\u5275\u9020\u50f9\u503c\u7684\u6d88\u8cbb\u8005\u986f\u793a\u5ee3\u544a\u3002<\/li><li><strong>\u6539\u5584\u6210\u6548\u8861\u91cf<\/strong><br>\u8f49\u63db API \u53ef\u5354\u52a9\u5ee3\u544a\u4e3b\u66f4\u6e05\u695a\u8861\u91cf\u6d88\u8cbb\u8005\u5b8c\u6574\u6b77\u7a0b\uff08\u5f9e\u63a2\u7d22\u5230\u8f49\u63db\uff09\u4e2d\u7684\u5ee3\u544a\u6210\u6548\u8207\u6b78\u56e0\u6210\u679c\u3002\u66f4\u80fd\u6df1\u5165\u77ad\u89e3\u6578\u4f4d\u5ee3\u544a\u662f\u5982\u4f55\u540c\u6642\u5c0d\u7dda\u4e0a\u8207\u5be6\u9ad4\u6210\u679c\u8868\u73fe\u7522\u751f\u5f71\u97ff\u3002<\/li><li><strong>\u900f\u904e\u63d0\u5347\u4e8b\u4ef6\u914d\u5c0d\u7387\u964d\u4f4e\u6bcf\u6b21\u884c\u52d5\u6210\u672c<\/strong><br>\u7576\u5ee3\u544a\u4e3b\u7684\u884c\u92b7\u8cc7\u6599\u80fd\u5920\u8207\u6240\u6709 Facebook \u6280\u8853\u7684\u5e33\u865f\u914d\u5c0d\u6642\uff0c\u5c31\u80fd\u767c\u63ee\u51fa\u6700\u5927\u6548\u679c\u3002\u642d\u914d\u4f7f\u7528\u8f49\u63db API \u4e4b\u5f8c\uff0c\u5c31\u80fd\u5920\u5305\u542b\u984d\u5916\u7684\u6d88\u8cbb\u8005\u8cc7\u6599\u53c3\u6578\uff0c\u9019\u6709\u52a9\u65bc\u63d0\u9ad8\u76f8\u7b26\u4e8b\u4ef6\u6578\u548c\u4e8b\u4ef6\u914d\u5c0d\u54c1\u8cea\u3002\u77ad\u89e3<a href=\"https:\/\/www.facebook.com\/business\/help\/1541268312717919\">\u5982\u4f55\u67e5\u770b<\/a>\u53ca<a href=\"https:\/\/www.facebook.com\/business\/help\/308855623839366\">\u5982\u4f55\u6539\u5584<\/a>\u5ee3\u544a\u4e3b\u7684\u4e8b\u4ef6\u914d\u5c0d\u54c1\u8cea\u3002<\/li><li><strong>\u63d0\u9ad8\u8cc7\u6599\u7684\u63a7\u5236\u6b0a<\/strong><br>\u8f49\u63db API \u5728\u8207Facebook   Pixel\u50cf\u7d20\u5206\u958b\u5be6\u4f5c\u6642\uff0c\u80fd\u5920\u4f7f\u5ee3\u544a\u4e3b\u5c0d\u8981\u5206\u4eab\u7684\u5167\u5bb9\u8207\u6642\u6a5f\u64c1\u6709\u66f4\u591a\u638c\u63a7\u6b0a\u3002<\/li><\/ul>\n\n\n\n<p>\u5118\u7ba1Facebook\u8f49\u63db API \u53ef\u80fd\u8207Facebook   Pixel\u50cf\u7d20\u4f7f\u7528\u6709\u6240\u4e0d\u540c\uff0c\u4f46\u70ba\u9632\u6b62\u907a\u5931\u8f49\u63db\u6578\u64da\uff0c\u7d55\u5c0d\u6709\u4f7f\u7528\u7684\u5fc5\u8981\u6027\u3002\u82e5\u662f Facebook \u5ee3\u544a\u4e3b\u6216\u6b63\u6253\u7b97\u6295\u653e\u5ee3\u544a\uff0c\u4ee5\u4e0b\u5206\u4eab\u7684\u8cc7\u8a0a\u7d55\u5c0d\u4e0d\u8981\u932f\u904e\uff1a<br>\u76ee\u524d\u591a\u6578 Facebook \u5ee3\u544a\u4e3b\u61c9\u90fd\u662f\u900f\u904eFacebook   Pixel\u50cf\u7d20\u53d6\u5f97\u7684\u700f\u89bd\u5668\u8cc7\u6599\u8ffd\u8e64\u53ca\u512a\u5316\u5ee3\u544a\uff0c\u4f46\u700f\u89bd\u5668\u8cc7\u6599\u4e26\u975e\u767e\u5206\u767e\u53ef\u9760\u3002\u82e5\u9047\u5230\u9023\u7dda\u554f\u984c\u3001\u8f09\u5165\u932f\u8aa4\u3001\u6216\u662f\u6d88\u8cbb\u8005\u672c\u8eab\u6709\u5b89\u88dd ad block\uff0c\u700f\u89bd\u5668\u7684\u8cc7\u6599\u5c31\u6703\u8b8a\u5f97\u8f03\u4e0d\u6e96\u78ba\uff0c\u6703\u5f71\u97ff\u5230\u700f\u89bd\u5668\u642c\u904b\u50cf\u7d20\uff0c\u9032\u800c\u5f71\u97ff\u5ee3\u544a\u6295\u905e\u7684\u7cbe\u6e96\u5ea6\u3002\u4e14\u6578\u4f4d\u5ee3\u544a\u7684\u4e16\u754c\u8b8a\u5316\u6975\u70ba\u5feb\u901f\uff0c\u7db2\u8def\u4f7f\u7528\u8005\u4e5f\u8d8a\u4f86\u8d8a\u95dc\u5fc3\u500b\u4eba\u96b1\u79c1\u554f\u984c\uff0c\u6578\u64da\u96b1\u79c1\u8d8a\u4f86\u8d8a\u53d7\u5230\u95dc\u6ce8\u4e5f\u6210\u70ba\u71b1\u9580\u8b70\u984c\u3002\u5728 iOS14 \u5f37\u5236\u57f7\u884c\u5f8c\u66f4\u591a\u4f7f\u7528\u8005\u9078\u64c7\u4e0d\u8b93\u7b2c\u4e09\u65b9 APP \u900f\u904e\u700f\u89bd\u5668\u8ffd\u8e64\u5728\u7db2\u7ad9\u4e0a\u7684\u884c\u70ba\uff0c\u800c\u70ba\u56e0\u61c9&nbsp; iOS14\u653f\u7b56\u548c\u7981\u6b62\u7b2c\u4e09\u65b9 Cookie\uff0cFacebook \u63a8\u51fa\u4e86\u8f49\u63db API\uff08Conversions API\uff0c\u7c21\u7a31 CAPI\uff09\uff0c\u63d0\u4f9b\u5ee3\u544a\u4e3b\u53e6\u4e00\u7a2e\u8ffd\u8e64\u5ee3\u544a\u6578\u64da\u7684\u65b9\u5f0f\u3002 Facebook \u5b98\u65b9\u4e5f\u5f37\u529b\u5efa\u8b70\u5ee3\u544a\u4e3b\u9664\u4e86Pixel\u50cf\u7d20\u4ee5\u5916\u4e5f\u9700\u8981\u540c\u6b65\u4f7f\u7528 Facebook \u8f49\u63db API\u3002<\/p>\n\n\n\n<p>\u5ef6\u4f38\u95b1\u8b80\uff1a<a href=\"https:\/\/wenk.io\/w04pfaAu\" class=\"ek-link\">5\u5927 Facebook \u8f49\u63db API\u8a2d\u5b9a\u6559\u5b78\uff0c \u5982\u4f55\u5224\u65b7\u5b89\u88dd\u8a2d\u5b9a\u5df2\u5b8c\u6210\uff1f<\/a><\/p>\n\n\n\n<h2 class=\"has-black-color has-text-color wp-block-heading\" style=\"font-size:25px\"><span class=\"ez-toc-section\" id=\"%E7%B5%90%E8%AA%9E\"><\/span>\u7d50\u8a9e<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p> \u7531\u65bc\u8f49\u63db API \u662f\u5168\u65b0\u7684\u5de5\u5177\uff0c\u540c\u6b65\u4f7f\u7528Pixel\u50cf\u7d20\u8207\u8f49\u63db API\uff0c\u80fd\u76e1\u91cf\u6e1b\u5c11\u6578\u64da\u7684\u907a\u5931\uff0c\u8b93\u6574\u9ad4\u6578\u64da\u66f4\u6e96\u78ba\uff0c\u4e5f\u8f03\u80fd\u512a\u5316\u5ee3\u544a\u6d3b\u52d5\u4e26\u9054\u6210\u66f4\u597d\u7684\u76ee\u6a19\u6210\u6548\uff01\u5982\u6b32\u638c\u63e1\u6700\u65b0\u7684\u884c\u92b7\u5feb\u8a0a\u53ca\u7522\u696d\u6d1e\u5bdf\uff0c\u8a18\u5f97\u8981\u9396\u5b9a\u7dad\u80af\u5a92\u9ad4\u3002\u6709\u6578\u4f4d\u5ee3\u544a\u6295\u653e\u7684\u76f8\u95dc\u5c08\u696d\u670d\u52d9\u9700\u6c42\uff0c\u6b61\u8fce\u900f\u904e\u4e0b\u65b9\u8868\u55ae\u6216\u81f4\u96fb\u806f\u7e6b\u6211\u5011\uff01<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/wenk.in\/w04HZVbi\"><img loading=\"lazy\" decoding=\"async\" width=\"5208\" height=\"1500\" src=\"https:\/\/blog.wenk-media.com\/wp-content\/uploads\/2023\/06\/CTA.jpg\" alt=\"\" class=\"wp-image-8835\" style=\"object-fit:contain;width:711px;height:205px\"\/><\/a><\/figure>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/wenk.in\/w04fvQFM\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 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